Marketing & GrowthHome décor · E-commerce6-month campaign
DecorX
Unboxing a home-décor brand on social.
The brief
Social-first marketing for a home-décor brand, led by a Bangla animated series for the monsoon season.
The challenge
Sales were slipping and too few home-décor shoppers knew the DecorX name.
The approach
- 01
Managed social channels sharing products, inspiration and promotions.
- 02
A Bangla 2D-animated video series for the Shrabon (monsoon) campaign.
- 03
Website and social content that made DecorX a go-to for décor ideas.
Results · 6-month campaign
- +20%sales
- +30%website traffic from social
- +25%brand awareness
As reported in the Gravity Digital company profile.
